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In 1988, Chilean military dictator Augusto Pinochet, due to international pressure, is forced to call a plebiscite on his presidency. The country will vote ‘Yes’ or ‘No’ to Pinochet extending his rule for another eight years. Opposition leaders for the ‘No’ vote persuade a brash young advertising executive, Rene Saavedra, to spearhead their campaign. Against all odds, with scant resources and while under scrutiny by the despot’s minions, Saavedra and his team devise an audacious plan to win the election and set Chile free.

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Release : 2012
Rating : 7.2
Studio :
Crew : Pablo Larraín /
Cast : Gael García Bernal Alfredo Castro Néstor Cantillana Luis Gnecco Antonia Zegers
Genre : Drama History

Cast List

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Reviews

Andres Gomez
2018/02/24

Interesting and informative movie about the events that started the transition in Chile from the dictatorship to the democracy.

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ehk2
2017/01/13

political idealism in a mass media era---This movie is brilliant and it is relevant today as never before. I don't think it praises or prioritizes political marketing over political idealism or grassroots activism. It is a very realistic depiction of politics in mass media era -a bit cynic maybe- (Surely, the yes vote became possible in Chile not just because of a single ad. But this is a movie=dramatization). A viewer can and should watch a movie critically. She has to learn to evaluate and fill the absences herself; see the underlying points and judge whether it ultimately tries to destroy the reality, mislead us or not.For me, this is quite an intelligent, thought-provoking, self-reflexive product. And, it is especially relevant for us, living in Turkey, at this very moment, before a referendum in which our leader wants to establish a one-man rule through one.

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I_actually_am_sam
2014/09/25

It's a Yes from me---This is a well-made, stylistically heavy, slightly whimsical view of the the 1988 plebiscite to unseat Pinochet as Chile's autocratic military ruler. The first thing to say is that as a period piece, the late 80's are rendered in all their grainy, blotchy glory using what I can only assume is technology from that time, and while at times this can be a bit off-putting (the wobbly camera work is reminiscent of "found footage" type movies) eventually it becomes just part of the furniture.It is also a satirical look at the advertising industry, not just in Chile, but in general. One of the leading lights of the industry in Chile is Gael Garcia Bernal's character who is approached to run the No campaign. He applies all of his cynical abilities in selling "No" as a product to the undecided or the non-voters, much to the disgust of those who have suffered brutally at the hands of Pinochet's regime. He is also pitched against the owner of the advertising agency he works for who decides to work for the Yes campaign.We get a very narrow view of the plebiscite here. There's no real look at how all of the political parties (12 or so) that are against Pinochet all managed to unite for the single cause. The focus is very much on the campaign itself and the pressure put on the campaigners by the Government and the Yes side. The scenes of the protests and riots are brilliantly shot, mixing old newsreel with staged shots.There are plenty of funny moments too, particularly when they are first trying to decide on a theme for the No campaign and the ideas they are coming up with are laughable.Well worth a look.

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MartinHafer
2013/07/07

Although I found the subject matter exciting, the film was a disappointment.---"No" is a film that was nominated for the Oscar for Best Foreign Language Film. Perhaps I am wrong, but I wonder if most of this nomination is because of the subject matter, as the peaceful ouster of Pinochet was a wonderful things--and few would disagree with this. However, as for the movie itself, I was shocked how uninteresting it was, as the film lacked energy and, more importantly, emotion. This is really surprising because you'd expect a lot of tears and a lot of anger, as the Pinochet regime was responsible for many atrocities and human rights violations--and you'd THINK this would come through in the film. Instead, much of the film, especially the first half, was plodding and bereft of feeling. Where is the anger?!?! Fortunately, the film did get better in the second half when agents of Pinochet tried to intimidate the opposition...but still I expected so much more.Overall, this film is mildly interesting but should have been a lot better. For a better look at the Pinochet administration, try watching the three "Battle of Chile" films. Additionally, for a better film that is critical of repression in South America, try the Oscar-winning "The Official Story"--a film that has heart, emotion and is much harder-hitting in the way it addresses the fall of the Argentinian regime.

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Kraus
2013/06/07

Not horrible, but nothing exciting either.---I had not even heard of this movie prior to being invited to a screening of it tonight. Therefore, I watched this film expecting nothing but a decent night out at the cinema. This film certainly was not horrible. At no point did I feel like walking out, but I did not feel all that engaged either. I am sure this is a great film for people who live in Chile and are familiar with what was going on and are nostalgic for this event, but to me it was just a very dry, very bland, basic film which was shot in a way which made it feel like a documentary you watch in grade school. You're happy that you're seeing a film instead of doing schoolwork, but it's really nothing exciting. There were a few moments where I let out a chuckle or two, but this was mainly during the subplots which really didn't ever connect to the story. Why focus so much on his marketing experience? Why focus so much on his (lack of a) love life? I never felt interested in his job, never felt it was important, and never could understand what was going on in that relationship. The actress that played his (ex?)-wife changed her attitude and emotional level to him constantly. I'm not sure if this was a result of bad acting, or bad writing. "Don't get any ideas." two seconds later, she's trying to make out with him. Would I recommend this movie? No. If you've been dying to see it I won't stop you from doing so, but if you've just randomly heard of it as I had, I wouldn't suggest it.

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